PURA D’OR Original Gold Label Shampoo is a clinically tested formula proven to reduce hair thinning due to breakage, increase volume, strength and shine.* Our proprietary blend of 17 key active ingredients, organic extracts, and essential nutrients nourish hair to boost strength and resist breakage. Packed with a powerful blend of Biotin, Nettle, Pumpkin Seed, and Black Cumin Seed Oil to increase volume and thicken hair. Free from harsh chemicals, environmentally responsible, hypo-allergenic, vegan, and cruelty free. *Based on results of tress test study analyzing breakage after using the PURA D’OR Shampoo and Conditioner System vs. regular shampoo alone. Product Highlights:-Blend of 17 key active ingredients helps reduce hair loss due to breakage-Revives the appearance of damaged and distressed hair-Leaves strands smooth and healthier-looking-Supports a healthy looking scalp, invigorates hair, and revitalizes overall appearance of hair-Adds body, and increases volume for thicker-looking hair-Made with natural preservatives Benefits of Our Ingredients:-Organic Argan Oil nourishes and strengthens strands -Organic Cedarwood Bark oil helps moisturize hair-Organic Rosemary Leaf Oil adds shine This Product is Great For: -Thinning hair due to breakage-Damaged and chemically-treated, colored hair-Distressed hair-Frizzy hair Description-Get to the Root of the Problem. It all starts with a healthy scalp. This invigorating blend of organic extracts and essential nutrients fortifies and invigorates hair, reducing the appearance of hair thinning due to breakage. -Fight the Breakage, Naturally. Powerful blend of Biotin, Pumpkin Seed, Black Cumin Seed Oil, Nettle, and other plant-based ingredients to help increase volume and thicken hair.-Gentle, Yet Effective. Exclusive blend of premium oils and plant-based ingredients specially formulated to effectively target all hair types. Gentle enough for daily use.-Made With natural preservatives.-Science + Nature. Selective Certified Organic Ingredients, No SLS. No Parabens. No Harmful Chemicals. Gluten Free. Hypo-Allergenic. Cruelty Free. Manufactured in the USA. Color Safe. Vegan.-Eco-Friendly Manufacturing. Manufactured in a facility in the USA that uses renewable energy.Apply to wet hair. Gently massage into scalp using fingertips. Leave on for 2 minutes to allow for deep penetration and full absorption of the essential oils and extracts. Rinse. For best results use for 3 months. Continue use thereafter. PURA D’OR does not use the chemical foaming agent SLS; if you’d like more suds from our SLS free shampoo, just use a few extra pumps!473 ml Pura D’or Gold Label Original Anti-Hair Thinning Shampoo 473 ml